We recently had a thrilling moment on BBC's "The Apprentice" where my Chair - Trevor Bell, stepping in for me, witnessed an exciting task involving our beloved brand. The candidates were challenged to pitch their bao buns, and the boys' team drew inspiration from our latest character, Dudley the Dinosaur.
While their enthusiasm was commendable, their dinosaur-themed bao buns turned out more frightful than delightful, appearing rather scary and misshapen! Despite the culinary mishap, it was fantastic to see Trunki being featured and getting some excellent on-screen exposure.
This episode not only showcased the creative efforts of the teams but also highlighted the fun and imaginative world of Trunki. It’s moments like these that remind us of the joy and excitement our products bring, even if things don’t always go as planned!